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Walmart Coupon Policy

Walmart logo

Customer Service: 1-800-Walmart (1-800-925-6278) or email here!

  • Does Walmart have a current coupon policy?

YES. Read or print the Walmart Coupon Policy and the Walmart Price Match Policy.

  • Does Walmart accept internet printable coupons?

YES, but does NOT accept “FREE” internet printable coupons.

  • Does Walmart accept FREE product coupons or Buy 1 Get 1 FREE Coupons?

YES, but the “FREE” coupons will NOT be accepted if they are internet printed coupons. Must have been mailed to you directly from the company, from a newspaper, magazine etc.

  • Does Walmart accept coupons with a greater value than the price of the item?

YES. For example, if you have a coupon for $3 off product A and product A only costs $2.50, Walmart WILL pay you $0.50 to purchase the item (with your coupon) or the $0.50 may be applied toward the cost of your total purchase.

  • Does Walmart accept competitors coupons?

YES, but only if the coupons states an exact price like for example Product A for $2.99. Walmart DOES NOT accept competitor coupons with a dollar/cents/percentage off.

  • Does Walmart price-match competitor current weekly ads?

YES. If your Walmart is within 5 miles of the competitor, you will no longer need to bring in the actual ad. If you Walmart is further than 5 miles from the competitor, you will need to bring in the actual ad. All local or lesser-known stores will likely require an ad for a price-match.

{ 60 comments… read them below or add one }

1 Suzi June 15, 2011 at 10:08 AM

I would like to let everyone know that the WalMart in my area will not accept internet printed coupons unless they are in FULL COLOR and have been printed with yellow dots all over the inside of the expiration date box. From what I understand by talking to the employees, this is a company policy. So, even if the rest of the coupon is in color, they will not accept it unless it has those yellow dots in the expiration date box.


2 erin November 18, 2011 at 10:47 PM

in walmarts coupon policy it says Are acceptable in black and white or color, just so you, might want to print that out and take it with you


3 Alek February 21, 2012 at 2:53 PM

welcome. I think more and more sertos will eventually do this I hope as the time goes by I think its a good idea. I have checked you out also and love your blog.


4 phil November 22, 2013 at 11:07 PM

according to a store manager at a Walmart at my location, even my printed coupon policy doesn’t hold any weight as everything is subject to a manager’s discretion. The new policy is that if internet coupons don’t scan, they aren’t allowed to take them. They have to be scanned on the flat scanner, not the handheld scanner. The register prints out a receipt that instructs the cashier to hand back coupons that did not go through. I even overheard CSM’s saying to cashiers that management is strictly enforcing the newer coupon policy and that if anyone uses the vendor coupon that requires a CSM/CSS override, they would be wrote up and if any CSM/CSS approves a coupon override, they would be wrote up as well. Upon calling Bentonville, their public relations person told me that they would pass my complaint on, and that they did state that the store manager does have the final decision in that store and they welcomed me to contact the district manager. The policy is supposed to speed time at the registers as more customers complained about the “extreme couponers” taking hours at a checkout line, especially when the store is understaffed.


5 Randal August 25, 2014 at 10:52 PM

I live in Oklahoma city and go into Walmart sometimes as much as 3 and 4 time a week and have YET to see a Walmart FULLYSTAFFED even on sat and Sundays. Most of the time out of 30 to 40 some cases the cash resister that are working is 7 to 9 the rest of the resisters are closed (Not Good). I understand that not all of the resisters can be open but give me a break 7 to 9 come on let go for 10 to 15 open.


6 abc May 16, 2015 at 12:54 PM

Phil, Walmart Coupon policy states local manager has discretion *if there is a question about an individual coupon/or price match. Local managers DO NOT have discretion to change Walmart CORPORATE Coupon policy. Straight from Walmart Corporate when I called them about my local Walmart manager trying to enforce HIS version of Corporate policy. I guess Corporate had enough complaints about this specific Walmart &/or manager…..because he is no longer employed.


7 Kristi December 14, 2011 at 7:48 PM

I work at a walmart we only allow internet coupons if they scan but if they dont we do not allow them!!


8 DJ February 24, 2012 at 12:25 AM

Why will Walmart not accept ad matching for Family Dollar or Dollar General here in Tucson? I hear of lots of others in different areas that their store takes it?


9 mona May 29, 2012 at 8:03 PM

will you please discontinue walmart ads from my facebook thank you so much mona carranza


10 Roland May 29, 2012 at 11:08 PM

Hi Mona, I think you may have contact the wrong folks. We do not post Walmart ads.


11 Andrew July 16, 2012 at 2:25 PM

I was just at my local walmart and they said that they do not accept coupons of a greater value than the price of the item. Supposedly the cashier talked to the manager and that’s what he told her to tell me. I have written a email to walmart asking them what the correct policy is and I should hear back from them in a few days but as for now they do not give you cash back.


12 Lapis September 1, 2013 at 1:45 AM

it depends on the coupon now. they literally just changed the policy to be more in line with what is printed on the coupon. if the coupon specifies that it is $1.00 off an 87cent product but tax must be paid it means that the manufacturer wont cover the cost of the tax and walmart cant take it. But if is $1.00 off an 87cent product and it doesn’t specify then they can.


13 T May 16, 2015 at 12:41 PM

Andrew, YES Walmart Coupon Policy DOES allow overage to be either PAID to customer or applied to rest of purchase. $2.00 off coupon on a $1.50 item…either they hand you cash back (minus the tax on $1.50) OR they apply the 50 cent overage to the rest of your purchase and your tax on the $1.50 item is paid with all remaining purchase amount due. It states so clearly in Walmart coupon policy. And **PER WALMART CORPORATE** local managers DO NOT have the discretion to change Walmart’s Corporate Coupon Policy. I have called Walmart Corporate several times to complain about my local Walmart.


14 adam August 1, 2012 at 5:58 AM

Probably they changed the policy and no longer offer overage.The one stipulated in their policy is misleading.


15 T May 16, 2015 at 12:46 PM

Walmart has updated it’s Corporate Coupon Policy 2014 & 2015 **BUT** that part has not changed. Walmart DOES allow overages, and overages CAN be paid to customer as cash back (minus the tax amount of the item price). The policy is not misleading…it’s the local managers who are lying to customers. Call Walmart Corporate and complain!


16 Lori August 8, 2012 at 1:58 AM

I was at Wmart on Mansell Rd. (Roswell, GA) tonight- they would NOT accept Smart Source coupon for $1.00/ Splenda (from manufacturers website)… What’s the issue and why do they HAVE TO BE SO RUDE as they can’t answer my question ??


17 Ryan November 25, 2013 at 9:36 AM

They stopped taking them because there was a lot of fraud, with specifically smart source. People were photoshopping them, and even editing barcodes, so they could get more money off than it was supposed to. Or for the coupon to work with other products than intended. Smart source would not honor them, and walmart lost money on a lot of sales. For instance I have seen coupons for free playstation controllers $59, free beats by dre headphones $100-200, and everything from free soda, to almost free energy drinks. It wasn’t just one or two, but thousands of these fake coupons were spread around the internet and were used in many locations. Most stores would refuse them, but some did get taken. Smart source had no comment, and refused to do anything about it, so they stopped taking them.


18 Irene August 15, 2012 at 3:30 PM

The Walmart in (milton,Fl) only will accept coupons that scan most internet coupons have a new code that provides more information and the scanners at walmart here wont read it.
All mine showed up item not found. The cashier and supervisor were rude and told it is most likely because to many coupons are in valid. I told to keep their items, i asked a simple question and even brought the article about it. It is not about the coupons, but that I feel you should treat people with respect if you want their business.


19 Heather September 11, 2012 at 9:26 AM

How many “like” coupons can be used? I had 4 coupons… got my 4 like items and was told they will accept them this time but normally can you can only use 1. I’ve never had an issue like this before at walmart ….4 has always been accepted no problem.


20 Lapis September 1, 2013 at 1:28 AM

It depends on the coupon. Some coupons place limits on them that Walmart must adhere to. For example if you have a coupon that says $1 on silly string and in the fine print it says one per purchase and you have four you can use four coupons. Now if it said $1 off silly string limit one coupon per household and you have four things of silly string still only one coupon can be used. So just remember to read your coupons so you are aware of what is written so you are informed and they can’t surprise you with anything true or false.


21 Jennifer November 1, 2012 at 7:36 AM

I just went to walmart and was getting a 10 for $10 item, advertised at another store. The cashier told me that I had to get 10 of the item, where they used to accept just a few at the $1.00 price. I did not find anything pertaining to the 10 for $10 in their policy or price match policy.
Any information would be helpful.


22 Lapis September 1, 2013 at 1:31 AM

Walmart ad match policy states that they must match the ad exactly for the amount and price. It goes against current policy to just ring up the items at $1.00 per when the ad says 10 for $10. The following are guidelines and limitations:
We will match any local competitor’s advertised price.
We do not require customers to have the ad with them to honor a competitor’s ad.
Items purchased must be identical to the ad (size, quantity, brand, flavor, color, etc.)


23 angie March 25, 2013 at 7:46 PM

If you have a cupon for goller general that is buy 3 get 3 free will walmart accept it


24 Ro March 26, 2013 at 10:22 AM

No. Competitor Coupons must have an expect price or else Walmart will not accept them. For example, $2.99 for Dial Body Wash.


25 Name August 26, 2013 at 10:28 AM

What about $3 off when you buy 3 purex 55 oz crystals? I had a problem with this coupon last night and it came right off targets site.


26 Jennifer August 26, 2013 at 10:30 AM

Pls use this email address to respond to current above question about $3 purex coupon. Thanks!


27 Ro August 26, 2013 at 11:13 AM

Walmart only accepts competitor coupons if the exact price is stated on the coupon like “$2.99 Bounty Paper Towels 4-pack”. Make sense?


28 Name May 16, 2015 at 1:08 PM

The “competitor’s” coupon (you said Target coupon) must have the price of the item and $ amount off. ie: $3 off 3 Purex Crystals 55 oz when you buy 3 Purex Crystals 55 oz at $3.99 each. **That’s Walmart’s way of **not really** accepting Competitor’s coupons, even though Walmart policy states they accept Competitors coupons (WITH price). Walmart has been getting crappier and crappier (as far as Customer service) ever since Sam Walton died in 1992. Bet Sam’s rolling in his grave at all the RUDE, horrible customer service Walmart’s been dishing out.


29 kathy July 3, 2013 at 1:15 PM

I had an ad from Dollar General that said buy 3 get 1 free and the price of the item was $3.50 each – $.37 cheaper than Walmarts price and I was told that Walmart DOES NOT honor ad matching from Dollar General period.


30 Lapis September 1, 2013 at 1:38 AM

um… since when? Its a competitor, they have an ad…… why not? I can see not taking dollar tree because most of the products in dollar tree are not sold in walmart but dollar general? They are quite wrong in this case…..


31 cheryl May 17, 2014 at 11:19 PM

Actually at my dollar tree, they have a lot of the same products sold at walmart and they still won’t price match.


32 Benjamin Salkin June 24, 2013 at 8:28 AM

I am having an issue with Walmart accepting a coupon. I have a coupon for $ 1.00 off ANY Raid Product. The system does not accept the coupon because the first 5 numbers of the coupon do NOT match the first 5 numbers of the product (this I know myself) but the coupon does state ANY RAID PRODUCT and the Raid Fly Ribbons are $ 1.12. Any ideas how I can get the idiots at Walmart to accept this coupon?


33 Ro July 3, 2013 at 11:28 AM

Speak with the manager. The wording on the coupon means pretty much everything, so if it’s for ANY it works on ANY Raid Product.


34 Lapis September 1, 2013 at 1:35 AM

Not a clue why they refuse but ask for a Customer Service Manager (CSM) when this comes up. Often times the coupons are coded in a strange way and the computer doesn’t recognize it for whatever reason. However most CSMs will be understanding or should be understanding that it is the fault of the company and not the consumer for printing the coupon is such a stupid way. There are even some coupons that say they expire on a future date but ring up expired and coupons that come off of items in the store for that item and they refuse to take.


35 James June 27, 2013 at 10:17 PM

Walmart in Tuscaloosa, AL within last 2-3 weeks has been refusing to accept free product coupons that came from the manufacturer and not from the internet. The two coupons they said would not scan are Jimmy Dean and Egglands Best. They scanned without any problem at a nearby Winn-Dixie store.


36 Rose August 15, 2013 at 6:19 PM

If a coupon says buy 1 get 1 free and the coupon says up to $11.99 and it scans $11.99 does the store honor that price?


37 Ro August 26, 2013 at 11:11 AM

Yes, if it says up to $11.99 and the free one is $11.99 then they should take off the full-price, so you’ll get it for free!


38 Tammy October 23, 2013 at 2:14 PM

1. Can I use a store coupon and a manufactures coupon on the same item?
2. For BOGO, can I use a coupon for both the purchase item and free item?


39 Terri May 16, 2015 at 12:32 PM

to Tammy… Walmart does NOT issue any “Walmart Store Coupons”. For BOGO question: The BOGO coupon attaches (is linked) to both the items, therefore you can not use a coupon for “cents off” when using a BOGO coupon. I have never seen Walmart have anything on sale for BOGO **BUT IF Walmart did**…then yes, you would be able to use (1) “cents off 1” (.50/1) coupon during a BOGO SALE. You can not use a “cents off 2” during a BOGO sale. You can never use a coupon on a FREE item.


40 Ashley October 30, 2013 at 11:30 PM

Our store won’t price match more than 25 miles away is what a very rude cashier told mewe live 30 mins away from another town we only have 3 stores


41 Tracy December 16, 2013 at 4:46 PM

Walmart will no longer take a coupon rejected by the register even if I pull the groceries out and show the cashier. I used to spend at least $1,000 per month at Walmart for my family of five but I have stopped shopping there because of the needless harassment when it comes to coupons. Publix takes ALL competitor coupons, manufacturer coupons, digital coupons, and in-store coupons on their BOGO’s every week. I save a ton of money and I don’t have the hassle.


42 Joe April 11, 2014 at 6:02 PM

I was at a Walmart here in Virginia today and had a perfectly legit coupon (onto new white copy paper) from, for a product that only Walmart carries (a brand of chicken) and when the coupon would not scan, I was informed of this very policy. I felt like a fool because it seemed like after that none of the employees really wanted anything to do with me. The checkout lady said she could not accept the coupon and said that other people were having trouble with coupons off of When I went to the returns counter to get the coupon cashed, the lady said a manager would help me. She stuck around and straightened the area. And a couple of the floor runners were coming around behind the counter. Finally after waiting for a good five minutes, there were her and three other employees in the help desk area and I asked her, “well is anybody coming.” And she asked one of the young boys, “do you have the register key?” Finally in that slow moving, Oh your request is killing us, Walmart slack, she handed over my dollar. I say forget coupons on and forget their stupid eMails where they tell you “Thank you for being our customer! :) Yes with the smiley face. I already stopped Kroger eMail for their sometimes the eCoupons work and sometimes not nonsense. So forget Walmart, they seem to have forgotten how to deal with their own over extended processes, and how to deal with real customers. Even taking a survey about the experience, it seems nothing else mattered than the store being clean and in position. Walmart doesn’t care about the customer saving money anymore or the interaction with people. Sorry Sam (Walton).


43 Walmart cashiers/CSM/Managers = Ig-Nert September 4, 2015 at 12:07 PM

The coupons on are NOT Walmart store coupons, despite what they falsely lead the public to believe (listing page as “In-Store” coupons). They are the same manufacturer coupons that can be printed on . Walmart does NOT even issue any Walmart-Store-Coupons…they don’t exist.


44 June 23, 2014 at 8:23 AM

thanks for the article and comments, they are very useful


45 shere July 23, 2014 at 4:28 AM

I went to my local neighbor wood Walmart at Gessner @west Bellfort in Houston Tx and they refused to accept my internet print out coupon. The manager came over and said , we do not accept this, There was no explanation as to the reason why. The cashier said that they had a meeting and was told not to accept the coupons anymore. When i asked cashier to clarify which type of coupon they were reffering to, she politely told me that she would get another manager to break it down for me. i told her that i would go online and read about it myself. Some of the manager at Walmart have no sense of managerial ability and should not be managing anything but a pig. The coupon was for $1.50 off 100fl ounces tide and the tide were on sale for $9.87.


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47 NameDeb August 2, 2014 at 11:47 PM

The Walmart that I work at said that they must scan but did not say which way that you have to scan them


48 Theresa August 3, 2014 at 9:34 AM

If a have coupon for free battery (up to $5). And it is only $4.49. Do they key in $5 and give me 51 cents?


49 Name May 16, 2015 at 1:18 PM

yes, minus the tax on $4.49


50 emily August 5, 2014 at 4:37 PM

My Walmart here in Texas does not accept a coupon that is greater than an item and that’s really disappointed me:(


51 emily August 8, 2014 at 2:28 PM

Well I went to to Walmart and they didn’t accepted my coupon because it was greater than the item. I don’t know if I should go and show the policy to the cashier?


52 Nancy December 27, 2014 at 12:06 PM

I was just at Walmart last week and had about $10 in coupons printed from the Walmart site. They would not scan so they would not except them. The front manager was so rude to me I could not believe it. How can Walmart honor gift cards from other stores and take that kind of loss but can’t honor coupons printed off thier own web site. I gave walmart back everything I had a coupon for and purchased those item at another store which honored them no questions ask.


53 Name May 16, 2015 at 1:26 PM

The coupons on Walmart’s web site are NOT Walmart coupons. They are the same coupons as you find on They are Manufacturer’s coupons that you can use ANYWHERE that accepts internet print coupons. Walmart does NOT issue and “Walmart Store Coupons”. Even the coupons that have the Walmart advertising logo are NOT Walmart coupons! (or logo for Dollar General, Walgreen’s, Family Dollar, etc) they are Mfr coupons and can be used anywhere.



54 Brianna September 6, 2015 at 6:45 PM

How do you print their printable coupons on their website online? I downloaded the printable coupon thing like it said but now when I click print coupons these dots load and then it says they are printed but that makes no sense! I didn’t have it hooked up to a printer at the moment


55 Ro September 6, 2015 at 10:17 PM

Hi Brianna! We have the same coupons as on Click here to print coupons 24/7!


56 Sandra January 19, 2016 at 5:06 PM

Was told you accepting competitors coupons had a $10 off coupon you guys said you didn’t accept it once I got there will never come to your store again!


57 Ro January 31, 2016 at 11:15 PM

Hi Sandra! I’m just a blog that posts about Walmart. Not sure if you meant to post that here or on Walmart’s website but definitely call customer service or ask for a manager if you have any further issues! :)


58 Lacey January 31, 2016 at 3:19 PM

I live in Klamath Falls, OR and get constantly told that I can’t price match certain stores but there is one person here in town that can coupon on whatever she wants and price match whatever she wants. I don’t understand how a company can be one way with one person and another way with another person. I have even called corporate and still nothing gets done. Walmart needs to get with all employees and make sure they are all on the same page with the coupon policy and treat every shopper the same.


59 Ro January 31, 2016 at 11:14 PM

Lacey, you are not the only one. I had to call Walmart customer service last week. While each store reserves the right to pretty make up/limit the coupon policy, it’s frustrating that almost every cashier I’ve been at many different stores can’t price match without having to call a manager, hold up the lines, and waste a lot of my time. I always come prepared with the ads on my phone but that never seems to be enough. Nowadays I try to only price-match a handful of items or else I’ll be there forever!


60 Lacey February 1, 2016 at 12:02 AM

Yes it is frustrating. I always have my ads also and the coupon policy with me. I understand that each store is different as far as the coupon policy but to give certain people the ok to price match and use whatever coupons is unfair to everyone else that tries to do the same. I’ve been in some arguments also with some of the cashiers, they just need to treat everyone the same. It’s disappointing.


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